Main SE competitors are TRipAdvisor and OTA.... They in fact spend a lot of money in!!
Consumer change their habits due to the news technologies and hotelier should handle all this changes more over then performing in customers services within te establishment. For this reason hotelier should understand that his job change, and managed by news technologies he should adapt all his strategies around the societal evolution. Find the appropriate solution is not easy in this proactive word, nevertheless, take it easy and be inspired!
Pages
- Digital Marketing for Hospitality Industry
- Online Reputation Management
- Scoop.it! All news regarding hotel distribution, technologies, acquisitions and changes....
- Twitter: follow new feed!
- Online Business Development
- Mobile Bookings Trends
- Online Session Exercise - Content Strategy
- Creation of a Website
- Final Online Session - H2H
Wednesday, 18 December 2013
LoungeUp presentation and sales issues for hotels!
LoungeUp is a new SmartPhone application which is a perfect way to satisfy "connected guests" during their stay.
This guests are people who make part of the "Gen C", or in other words "connected generation" whose will continue to increase exponiently thanks to the accessibility to all Technologies.
LoungeUp, is a friendly users application permitting to the hotelier to propose services through any type of technology (commuter, table and mobile), each with a specific display to the tool use. In others words, the application interface adapts its layout depending of the support use by the guest! This mean no display errors, which assure a perfect user experience.
Upon hotel services and strategy, LoungUp could adapt his technology to the establishment furnishing several application that permits the guest to find all services that he could have within the establishment such as order his room service online, reserve a concierge service, make a request near the reception, find spurring information regarding the hotel...
Wednesday, 4 December 2013
Tuesday, 3 December 2013
Customer Decision Journey for L'Empire Hotel Paris
Please find below a little presentation regarding the customer online purchase path for a selected establishment.
Monday, 25 November 2013
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